Attracting Female Readers, part II

by the Legend Chuck Dixon Continued from Attracting Female Readers, part I Back to history for a moment. The female comic readers, along with the boys, stopped buying and reading comics in significant numbers in the 1970s. This led to the “implosion” in sale that very nearly drove the major comics publishers out of business. Only through timely sales of properties to ancillary media, licensing from a sudden interest in superhero action figures, and some canny marketing (by Stan Lee at Marvel)...

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Alt★Hero: Q 2.1

As promised, we have relaunched the Alt★Hero: Q campaign for the final 28 days, with all the same rewards, but on our own site this time. However, we never stopped moving forward on it, as this image from Issue #1 will serve to demonstrate. The Legend Chuck Dixon has already finished the script for the first two issues, and Helix Haze is making excellent progress on the illustrations.

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Attracting Female Readers, part 1

by The Legend Chuck Dixon There’s a lot of loose talk and misinformation about what the comic publishers need to do to attract more female readers. The conventional wisdom is to create titles specifically aimed at women and girls. Thus the spate of GRRRL power, female-centric comics loaded to the rafters with wise, knowing, capable Mary Sues with all the color and half the density of a piece of Christmas wrapping paper. But there happens to be a much simpler...

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